Srila Prabhupada liked the attempt to do something boldly

Bhaktadas : Once I had the idea to try and sell the books through bookstores. I invested some laksmi in radio advertising, produced a radio ad for the Krishna Book, and placed Krishna Books in all the bookstores in San Diego County. I wrote to Srila Prabhupada about that and he wrote back, “This is very nice. Please let me know if it is successful. If it is, we’re prepared to spend millions and millions of dollars to advertise our books.” Of course, I didn’t have enough finances to do it the way it should have been done. But it was effective in as much as the books were displayed in all the stores. Some of them sold, but not enough to justify the amount that we’d spent. But I think Srila Prabhupada liked the attempt to do something boldly. When Srila Prabhupada was asked, “What is humility?” he said, “Humility is to act boldly for Krishna.” We may think that humility is to be meek, quiet, or submissive. But no, Prabhupada said, “Be bold for Krishna.“